As far as creating viral content goes, Tom Brady is undefeated.
With the Super Bowl just a few weeks away, companies have begun to roll out their blockbuster commercials ahead of the big game. There's no guarantee that the New England Patriots will make it to Super Bowl Sunday, but Intel has made sure that everyone will get the opportunity to at least see Brady during a commercial break, casting the quarterback in their Super Bowl ad.
There are three guarantees in life. Death, taxes and Tom Brady appearing in either an entertaining video or picture on the internet that's well executed.